Twist it is a new series all about innovative blogging ideas from different industries. People who are doing something different.
Architect Jody Brown has a Tumblr blog called Sketch Every Day. It’s a place for him to share his amazing architectural sketches. From these, he made a film called “1 year of the sketches in 1 minute“. Here’s what I love about it;
an architect, who can draw beautifully
shares his creative process
and then turns it into an entertaining short film
This film has totally inspired me because it’s so beautifully simple. Customers are buying much more from us than a product or service. They are interested in the process and what inspires us to do what we do.
So here’s my advice; think about different ways to tell your story. Words are great but there are so many different tools out there from audioboo to vine to smart phone videos. Vimeo and YouTube provide endless content. You don’t need to be the artist or film maker. You can share examples of work that you love or ideas that you want to spread.