How minimalism can help you simplify your life and your business

3 March

A concept that has been on my radar for years has suddenly taken centre stage.

M i n i m a l i s m

I know that simplifying my life makes me happier. And it makes me more productive. What started as a personal way of living is now a guide to how I work and train other business owners. Having business clarity gives you huge focus. This helps customers understand how you can help them. And it helps you relax and remember why you started this business!.

Business clarity
You’re probably wondering how a minimalist technique can help you and your business?

It’s a sweet and simple answer! You get to focus on doing less (only the things you enjoy doing and do well and have the biggest impact) and you have more time to do them effectively (time management gets much easier).

Here’s what I hear when I train clients – you are sometimes deafened by the noise! There is a sea of content on the web to explore + you’re wired (and very good at) seeking answers. You’re being promised the ‘Top 5 tips’ to every business problem out there. But how do you sift through all those shiny objects and find what really matters to you and your business? I have discovered that we need to stop and focus on our direction first. What do you want from your life and business today?

This post is the first in a series about how to simplify how you ‘do’ business. I’ll also be exploring the areas of

Life purpose
Ongoing learning
Goal setting and achieving
Self confidence – it’s central to all of this and may deserve a complete series to itself!

Have a listen to this short clip with Leo Babauta from Zen Habits
. In it, he describes how minimalism has been a tool that has helped him learn how he works, how his mind works and how change works.



Here is one minimalist idea that is influencing me right now

I use a time management app called Toggl which helps me to plan and review how I spend my time. At first, it felt awkward (and annoying!) but the results are amazing. I can clearly see how I am spending my time. Did I really spend that much time on Twitter? And how much time did I spend seeking work? These are questions we must ask ourselves. It’s all about becoming more aware about how we work – what’s working and what needs to change?

As business owners, we have so much to learn from each other. I want this series to be a place to share and inspire each other. All comments are welcomed below. Would you like some professional, structured help reviewing your business? I have a new training class called Subtract which focuses on doing less but doing it better. I’d love to help you!

Reference links:
Leo Babauta from Zen Habits
The Minimalists website

Achieve business clarity today with ‘Subtract’.

19 February

Imagine if your business could be simpler – ‘Subtract’ training helps ‘sometimes overwhelmed’ business owners to get clear on the issues affecting their business right now. What is working, what needs to be changed? What can you subtract?

I will train you how to focus on doing less, but doing it better.

get business clarity bytaking a 'Subtract' workshop with Three Thought Bubbles

As time-poor business owners, it’s easy to get buried in the day-to-day running of your business. You struggle to find time to ask really important questions of yourself. Subtract training gives you the space and support to review your business today.

Let’s re-connect with what you love to do
‘Subtract’ is about getting an ‘outside-in’ view and reconnecting with the ‘why’ of what you do. It’s about getting clear on who you want to do business with and what you are offering them. And it’s about simplifying how you do business.

Subtract training will help you in two ways –
1. It will give you a map of where you are now and where you want to go next. What needs to change?
2. It will help you create a meaningful business story that customers can easily understand and relate to.

Together, we will create a new strategy and a meaningful business story that your customers can easily understand. You have all the answers – you just need to ask yourself new questions! I can help you with that. I train business owners how to talk confidently and clearly about what they do. I believe that this is one of the most powerful business skills you can develop.

Subtract - get business strategy amd clarity

Subtract is about creating simplicity in your business. After your training you will –

  • Be clear on the key messages you should be using when trying to engage new customers.
  • Have a mental note of the rubble, distractions and interruptions you need to minimise in your business life.
  • Understand how to create concise, persuasive and relevant communication that your human customers will enjoy reading 

    As a business owner for 17 years, I share some of the same struggles as you! But I have discovered how a minimalist approach to business planning makes me happier and my business more successful. I now see clutter as anything that doesn’t serve me well. I believe that this training will give you and your customers greater clarity on what you do.

    Give me a call on 087 635 5655 to book your class or discuss more details. This class will be tailored to suit you. The course includes a practical workbook and follow up review.

    Class details:
    This is a one to one class and lasts for one and a half hours.
    Venue: a central Dublin location*
    Investment: €250
    *This training can take place in your business premises by arrangement.